Privacy Policy

1. Introduction

Welcome to TafSocial ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

By using our services, you agree to the collection and use of information in accordance with this Privacy Policy.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data includes first name, last name, username or similar identifier, and your Google account profile information (when using OAuth).
• Contact Data includes email address.
• Financial Data includes payment card details (processed securely and strictly through our payment provider, Stripe). We do not store your full card details.
• Content Data includes text, images, brand assets (logos, color palettes), website URLs you authorize us to scrape, and other data you upload to the platform for the generation of AI social media content.
• Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.

3. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you (e.g., generating your automated social media content).
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal obligation.

AI Processing: Your Content Data is processed via third-party artificial intelligence providers (Google Gemini and Replicate) to deliver our core services. We have verified that these enterprise providers do not use your private API submissions to train their foundational models.

4. Disclosures of Your Personal Data

We may share your personal data with the parties set out below for the purposes described in this policy:

• Payment Processors: Stripe, for the purpose of processing your pay-as-you-go credits.
• Cloud Storage: Cloudinary and similar providers for the secure hosting of your uploaded brand assets and generated visuals.
• AI Infrastructure: Google Gemini and Replicate APIs to facilitate image and text generation based strictly on your prompts and settings.
• Legal Entities: Where required by law or in response to valid requests by public authorities (e.g., a court or a government agency).

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

5. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. Data uploaded to our platform and in transit is encrypted using industry-standard TLS/SSL protocols.

In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

6. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. You may delete your generated content, brand assets, and account entirely from within your dashboard at any time.

7. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:

• Request access to your personal data.
• Request correction of your personal data.
• Request erasure of your personal data.
• Object to processing of your personal data.
• Request restriction of processing your personal data.
• Request transfer of your personal data.
• Right to withdraw consent.

If you wish to exercise any of the rights set out above, please contact us.

8. Contact Us

If you have any questions about this privacy policy or our privacy practices, please contact us by email at:

[email protected]